I had a chat with 10 self-published non-fiction authors over the last week.
I asked them WHY they wrote a book, and what they cared most about.
3 themes kept coming up:
Impact - on reader’s lives through their knowledge and expertise
Credibility - seen and respected as the authority in their field
Financial stability - consistent income through their books
All 10 of these authors are extremely sharp individuals in different fields.
I mean, you kinda have to know your stuff to write a good book.
But here’s the shocking thing…
Only 2 of them had an email list.
2 out of 10 — which is unacceptable!
If you’re a writer/author…
And you want impact, credibility, and financial stability…
You need to have an email list.
But not just an email list…
You need a plan for monetization AFTER your book.
The average self-published author sells 250 books.
Let’s say you’re charging $10 a book. That means the average author makes $2500 from their book.
That’s below the poverty line bruv.
Now, let’s say 10% of those 250 book buyers buy a $3000 coaching program.
25 buyers * $3000 = $75,000.
Mucho better.
And let’s say 10% of those 25 buyers pay you $10,000 to help them 1:1.
2.5 buyers * $10,000 = $25,000.
$2500 + $75,000 + $25,000 = $102,500.
Yes I know these are hypothetical numbers, but I’ve seen it play out many times before.
(Personally I've written 5 books, free and paid, that have helped me do $3M+ cash collected on my own products in 4 years.)
With the help of an email list and monetization game plan beyond just book downloads and sales…
You can turn 250 books sold into a 6-figure info business. Then grow it far beyond that if you choose.
It all starts with launching your email list.
Then once you have that set up, monetization is quite simple.
We’ll be going over this step-by-step in my List Launch program.
If you’re a non-fiction writer or author wanting to build the foundation of a 6-7 figure info business…
The List Launch program might be up your alley.
The goal is you leave with your email list launched and subscribers joining your list, so that you can sell more of your books, products, programs, and services.
Before I start creating the material, I want to make sure everything around launching and growing your list is covered.
That's where you come in.
Please take a couple minutes to answer this ONE question, especially if you are a writer or author.
I will be sending a special gift to anyone who does.
>>>Click here to answer ONE question and get a free gift
Your compadre,
Sean "needs your help" Anthony
You’re right on the spot. Building an email list is key. One of my mastermind members recently went viral on Medium, and his post attracted over 100k views. Imagine how he would have benefited from a CTA to his newsletter. #buildyourfreakinglist